Why web optimization? To capture customer interest and drive conversions, it needs to be easy for users to find and use your site. If they can’t, it doesn’t matter how much time and effort you’ve spent creating great content.
In 2022, the ongoing global pandemic has continued to accelerate the uptake of digital and cloud technology in every business function, with marketing certainly being no exception. Of course, marketers have always been keen early adopters of any new
